Mary Kay The Power of Pink

In mid-1963, after a successful career in direct sales, Mary Kay Ash retired -- for a month. During that month, she decided to write a book to help women survive in the male-dominated business world. Sitting at her kitchen table, she made two lists: one contained the good things she had seen in companies for which she had worked; the other featured the things she thought could be improved. When she reviewed the lists, she realized that she had inadvertently created a marketing plan for a successful company of her own. With her life savings of $5,000 and the help of her 20-year-old son, Richard Rogers, she launched Mary Kay Cosmetics on Friday, September 13, 1963. The latest event in the UK was produced by conference production specialists Creative Realisation who had a very impressed and happy client on their hands after the event